Thursday, July 13, 2006

Cingular and Credit Card Billing

Cingular has released a new edition of their 'customer experience' policy document. The biggest change pertains to alternative (ie. non-premium SMS) forms of payment. With immediate effect, Cingular will no longer accept short code campaigns that use non-premium SMS based forms of payment (credit card, Paypal, etc.).

Cingular used to allow non-premium SMS forms of payment as long as premium SMS was promoted as the 'primary' form of payment.

New campaigns that include alternative payment methods will be rejected. All existing campaigns need to comply ASAP with the new policy to avoid any danger of short code termination.